Client
Scrollstop.agency
Projects Timeline
2024-ongoing
Services
Cold Email Outreach, LinkedIn Outreach, Cold Calls
1
Client Background
ScrollStop.Agency is a digital marketing firm focused on helping DTC Brands Improve Their Meta ROAS with UGC Video Ads.
The agency specializes in developing visually striking and engaging content strategies primarily for B2C companies like Frido, Skore, Specsmakers, Innovist, Phool, Ugaoo, Sleep Company and 51 others.
Their team combines creative design, video production, and trend analysis to produce campaigns that increase brand awareness and engagement across multiple social platforms.
2
Challenge Faced
Time Constraints
Since the team had a big enough clientele and repeat purchases, the founding executive team did not want to spend their time perfecting email outreach or fight spam.
Building Predictable Revenue
A lot of the client’s leads come through inbound channels like podcasts or rely on referrals.
However, since scaling was their #1 priority, they wanted predictability with outbound.
3
Solution Provided
Clay Workflow for Meta Ads Intelligence
We figured that since Scrollstop is a meta ads creatives agency and they had a clear ideal persona of D2C brands spending over $6000 a month on Facebook, we built a clay.com workflow, integrated it with rapidapi.com and apify.com to scrape our prospect’s meta ads to filter leads.
Crunchbase Workflows For Lead Intelligence
One common trend among D2C brands using meta ads were funded series B+ companies and we were able to put together better lead lists to find more qualified leads.
4
Implementation Process
Here’s a concise glimpse into our project journey.
1
Lead Research
Conducted thorough market research to build lead lists matching existing customer list.
2
AI Workflows
Built AI workflows to qualify lead lists using Meta Ads Scraper built on Clay.com with Rapid API.
3
Email Copy
Crafted curiosity peaking subject lines to build great offers for ideal customers.
5
Results and Outcomes
ScrollStop.Agency needed a reliable outbound strategy to land high-intent clients for their creative services in APAC.
In just two months, our cold email outreach and LinkedIn Outreach, follow-ups, and a positive reply subsequence generated 25 ready-to-buy leads—decision-makers actively seeking creative marketing solutions. By optimizing messaging and nurturing responses with phone call follow-ups, we converted interest into real sales conversations. The result?
Two closed deals within the first 2 months, validating the effectiveness of our outbound playbook.
Beyond immediate revenue, we helped ScrollStop build a predictable pipeline of warm leads, ensuring sustained deal flow for the coming months.